Shueisha

Succeed in digital media for middle-aged women

As of 2014, there was no digital magazine for the women in their 40s in Japan, because generally they were not accustomed to read digital media. One team believed in the potential of such a digital magazine and decided to publish it. That team was the women’s magazine planning and editorial department at Shueisha.

The team had target insight cultivated over many years, as well as sophisticated high quality content production capability. Shueisha and Ys and Partners created the digital medium “Our Age,” combining their professional skills in digital marketing with engineering aspects from Ys and Partners.

"Our Age" will reach its 3rd anniversary in spring 2017. Ys and Partners has been working hard to make "Our Age" an influential digital medium.

Refer to the link below for Our Age Website Our Age by Shueisha
Refer to the link below for Our Age Facebook page and Instagram page Our Age Facebook page
Our Age Instagram page
Refer to the link below for Our Age Odekakejoshigumi Facebook page Our Age Odekakejoshigumi Facebook page

Shueisha

Our Service
  • PR Strategy and Idea Development
  • PR
  • PR Event
  • Tie-Up Planning
  • Advertisement Production
  • Multilingual Website Production
  • Blog Development
Market
  • Japan General Market
Our Language
  • Japanese

See More Projects